Original research from the TotallyFans Creator Index exploring creator pricing,
engagement, demographics, content, geography and the patterns hidden across a
large structured creator dataset.
Subscription price barely correlates with popularity. Posting activity, promotions, free trials, pinned posts and livestreams reveal a much more interesting picture of how established creator accounts behave.
We analyzed pricing, posts, photos, videos, likes, discounts, free trials, pinned posts, livestreams and content categories across 558,341 active creator profiles. Several of the strongest relationships were not the ones we expected.
A structured snapshot of creator demographics, subscription pricing, activity, geography, appearance and content categories across the TotallyFans Creator Index.
Explore the first TotallyFans research snapshot built from 558,341 active creator profiles, including free versus paid subscriptions, average pricing, creator demographics, activity levels, geography and normalized content categories.
Research built from the same data that powers creator discovery
TotallyFans converts public creator information into structured, searchable
attributes. Research publications analyze those attributes at a point in time
to identify patterns that are difficult to see by browsing individual profiles.
